Pay Per Click Advertising

Google Ads and social ads that pay for themselves

Ads That Pay Their Way

Google, Meta and YouTube advertising

Total Surfacing Solutions website by Spectrum Media Solutions

Pay per click advertising puts you in front of customers at the exact moment they are searching or scrolling. Done well, it is the fastest way to generate enquiries and sales. Done badly, it burns money.

We build and manage campaigns on Google Ads, Meta (Facebook and Instagram) and YouTube with one aim: a return on every pound you spend. That means tight targeting, strong ad copy and creative, landing pages that convert, and conversion tracking that shows exactly what is working.

Google Ads

Search, Performance Max, Display and Shopping campaigns.

Meta Ads

Facebook and Instagram campaigns and lead forms.

YouTube Ads

Video campaigns that build awareness and demand.

Targeting & Keywords

Locations, audiences and negative keywords set up properly.

Landing Pages

Pages built to turn clicks into enquiries.

Tracking & Reporting

Conversion tracking and clear monthly reports.

Results You Can Check

A live Google Ads account we manage (client spend hidden)

UK surfacing contractor, Google Ads: 163 conversions from 474,837 impressions at an average cost per click of just £0.80, on a deliberately modest daily budget.

How We Work

We audit what you have, fix the leaks, then grow budgets only when the numbers support it. You always know what you are spending and what it is bringing in.

Audit

Account and tracking review.

Build

Campaigns, ads and landing pages.

Optimise

Bids, keywords and audiences tuned.

Scale

Budgets grow with results.

PPC That Respects Your Budget

We are careful with budgets. Rather than pushing for big increases, we squeeze more from what you already spend through better targeting, scheduling and negative keywords, then scale what is proven to work.

PPC also feeds valuable data into SEO and your website, showing which searches and messages convert best, so every part of your marketing gets smarter.

See it in action: Total Surfacing Solutions, or browse all our work.

Talk to us about Pay Per Click Advertising